You Must Perform This Activity Before Starting Your Event Business.






If I am not wrong everyone has a dream to start their own business some day. 
Even if you have the same goal, that's great. You can reach your goals but yes be patient and consistent in your work. 
Before starting your event business I advice you to go through SWOT analysis and plan your strategy accordingly. 

S - Strengths
W - Weaknesses
O - Opportunity
T - Threats

Also Read: Wedding Events Or Corporate Events What Suits You Best?



It's very necessary for every business to go through this analysis before starting your business and same goes with the event companies.

1. Strengths
First thing what people see in your business is your strengths. It can be your experience, your contacts, clients database, financial stability, your team and much more than this your management skills. Analyze your strengths first and showcase the same to the world by your work. 

2. Weaknesses
No one is perfect. Yes you heard right. Everyone has some strengths and weaknesses in them but the good thing is you can overcome them with time. You need to work on your weaknesses such as your team, marketing strategy, finances etc. 

3. Opportunity
Opportunity lies in your hand either take it or leave it for others. But what if you create opportunities of your own. You need to analyze the market and create your own space. You can develop your own intellectual properties based on market trends and current synerio.

4. Threats
This is the most important thing to be analyzed before starting your business. You need to analyze your competitors, Govt policies, weather, crisis management, working capital, etc

Once you analyze these above points you are ready to step towards your goals of owning your own event management business. 

For any event related query or consultation you can mail me at reachme@nachiketarora.com  

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